Marketing with precision
Does the best customer experience start with the employer brand / employee engagement and if so, can we service our internal customers without losing sight of those that pay the bills?
Targeting
Derek Bell Revenue Performance Management
Some tips to get more out of your data for 2016
Your ability to personalise campaigns and target the right people with the right message at the right time is largely dependant on the quality of your data. Here’s some campaign suggestions Eloqua users can use today to help improve the quality of your data. Don’t keep doing the same thing and expect something different. For repetitive […]