In the middle of a global pandemic, we needed a way to reach our clients and prospects, most working from home, as part of our regular Oracle Marketing Lab workshop. The event is usually delivered over lunch with a sit-down meal. Current circumstances meant we had to think outside the box and try to deliver an intimate experience via ZOOM.
Oracle Marketing Lab
Recognising customers as individuals with preferences and responding at the right time and in the moment requires a smarter approach that is personalised, seamless and immediate – and also results in an emotionally positive experience.