The increasing focus on building inspiring digital experiences is also driving an increasing demand for a seamless connection to the sales experience to continue the conversation. Discover how Lead Scoring can help.
Designing a slick & engaging Event Registration process with Oracle Eloqua in a single location. Whether it’s a lunch meeting for 15 key executives or an all day event for 1,000 guests, Eloqua is a pivotal part of your event management process.
In episode 1 of our 3 part series, “Driving event registration success with Eloqua” we explored the webinar registration process. While Zoom users represented 56% of User Group registrants, we also review ON24, WebEx and GoToWebinar.
University of Auckland proves the power of digital connection during Covid lockdowns and international student restrictions.
The Campaign Canvas is at the heart of your Eloqua multi-step campaigns. Many have tried to copy it, but they continue to fail. Read on to discover why.
Your Eloqua campaigns are just one touchpoint for your audience. Maintaining an on-brand experience is critical. Regardless of the size of your organisation, on-brand communications are important.
Adjusting to the new normal, or preparing for the future? Most of our clients are working harder than ever “on” their businesses, we suggest it’s a great time for some data cleansing!
We’ve looked through our Eloqua Service Requests over the last few months & identified common questions and provided answers in this Eloqua User Group.
Is your organisation leveraging Eloqua’s automation? It’s easy to fall into a “set-and-forget” headspace allowing Eloqua to work some magic on your campaigns. However, Modern Marketers know that observing behaviour, analysing data and making slight changes in their course can produce a significant impact on campaign outcomes. Watch the replay Eloqua Help Centre Why the […]
To kick off the new year we’ll revisit Eloqua Insight, Eloqua Dashboards and provide ideas to help you save time by looking at ways you can automate more with the objective to free up time and allow you to focus on new campaign and ideas.
If you ask people what they want, they may just surprise you and tell you. The management of Subscriptions is easily actioned by Eloqua. Subscriptions can be enhanced if you also capture a person’s preferences.
Over 4000 global customers, partners and staff attended the Oracle Modern CX conference in Las Vegas. With a focus on the Oracle CX suite of products, there were a number of key takeaways and innovative ideas for marketers. The primary message focussed on the Experience Economy and being in a position to engage with people […]
A key step to Sales & Marketing Alignment is communication. Today’s marketer is moving at a considerable pace with some campaigns conceived at 8 am and live by 10 am. Eloqua provides two Sales Tools to help Marketing ensure Sales are on message with access to the right assets. Watch the replay Eloqua Help Centre […]
When the new Eloqua Email Editor arrived in early 2018, we started to build new templates for our various campaigns. I wondered about those “always-on” campaigns and the emails they send automatically. You can also watch a short how-to video.
