ORACLE CX MARKETING ELOQUA

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Last updated: 24 April 2026

Account Intelligence

Fatigue Analysis

Send Time Optimisation

Generative AI

Can Eloqua AI help me manage the volume of emails to individuals?

Fatigue Analysis assigns a rating, helping you tailor campaign content & more

Say goodbye to over-messaging. This feature helps you avoid bombarding your audience, leading to increased engagement.

Each contact is assigned a Fatigue Level e.g. Inactive, Just right, Oversaturated High, Medium, Low, Saturated High, Medium, Low or Undersaturated.

You can add these filters to Segments, Shared Filters and apply them to your Lead Score Models and more.

Can Eloqua AI help me manage the volume of emails to individuals?

Fatigue Analysis assigns a rating, helping you tailor campaign content & more

Say goodbye to over-messaging. This feature helps you avoid bombarding your audience, leading to increased engagement.

Each contact is assigned a Fatigue Level e.g. Inactive, Just right, Oversaturated High, Medium, Low, Saturated High, Medium, Low or Undersaturated.

You can add these filters to Segments, Shared Filters and apply them to your Lead Score Models and more.

Can I use Send Time Optimisation in Eloqua campaigns?

Ensure your messages land at the most impactful moment, reaching your audience when they’re most likely to engage.

Each client will have their specific use case for STO. An obvious use case for many Eloqua clients will be lead nurture and always-on campaigns where the delivery date and time of particular emails is not critical.

Can I use Gen-AI in Eloqua to develop & edit copy?

A safe, secure way to realise the benefits of Gen-AI, directly in Eloqua

Get different ideas and input for subject lines and content for emails, landing pages, shared and dynamic content, and SMS messages, all directly within Eloqua. 

Use the ‘Create Variation’ option to take your existing copy and rewrite, shorten, lengthen, or bulletize it. 

Ideal for A/B testing, copy reduction or rewrite suggestions. 

Can I use Gen-AI in Eloqua to develop & edit copy?

A safe, secure way to realise the benefits of Gen-AI, directly in Eloqua

Get different ideas and input for subject lines and content for emails, landing pages, shared and dynamic content, and SMS messages, all directly within Eloqua. 

Use the ‘Create Variation’ option to take your existing copy and rewrite, shorten, lengthen, or bulletize it. 

Ideal for A/B testing, copy reduction or rewrite suggestions. 

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