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Insight for Marketing Automation Practitioners

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You’ll find a rich mix of posts here covering Marketing Automation, Oracle CX Marketing product updates and modern marketing strategy.

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The power of data for diversity in segment marketing

29 Jun 2022

Derek Bell Industry News, Marketing Automation

The power of data for diversity in segment marketing

Always-on or Trigger-based campaigns | Eloqua User Group

24 Jun 2022

Derek Bell User Group

Trigger-based or Always-on Eloqua campaigns

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14 May 2022

Derek Bell "How To" tips

Apple’s Mail Privacy Protection: What does it mean for Oracle Eloqua email marketers and what to do now

Eloqua Sales Tool & Personalisation

12 May 2022

Derek Bell Marketing Automation, User Group

Easily deliver a more personalised CX from your sales & service teams

B2B Leaders Forum Sydney 4-5 May 2022.

11 May 2022

Derek Bell Industry News, Marketing Automation

Did you miss the B2B Leaders Forum?

My experience working in Marketing Automation

27 Apr 2022

Jay Brar Marketing Automation

My experience working in Marketing Automation

Creating a unique CS with Eloqua Design Editors.

15 Apr 2022

Derek Bell User Group

Tips to building a more unique CX with Eloqua Design Editors

Working with the data that matters | Tips for Oracle Eloqua Users

14 Mar 2022

Derek Bell User Group

Get started today, a more personal approach to your marketing.

Identifying the data that matters.

11 Feb 2022

Derek Bell Eloqua Updates

The data that matters

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26 Nov 2021

Derek Bell User Group

Eloqua end of year data housekeeping

Planning an optimal post-event experience.

29 Oct 2021

Derek Bell User Group

Planning an optimal post-event experience

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29 Sep 2021

Derek Bell User Group

Building intuitive registration processes for complex multi-location events

5 steps to  avoid missed opportunities with Lead Scoring.

14 Sep 2021

Adrian Jones From the CEO's desk, Marketing Automation, Revenue Performance Management

5 steps to avoid missed opportunities with Lead Scoring

25 Aug 2021

Derek Bell User Group

Designing a slick and engaging Event Registration process in a single location.

28 Jul 2021

Derek Bell Marketing Automation, User Group

Automate your webinar registration process with Eloqua

14 Jul 2021

Matt Hemsley Press Release

Press Release: University of Auckland proves the power of digital connection during Covid lockdowns and international student restrictions

25 Jun 2021

Derek Bell Marketing Automation, User Group

Consent Management, is that Preference Management or something else?

31 May 2021

Derek Bell User Group

Market segmentation, when one size does not fit all

30 Apr 2021

Derek Bell User Group

The Eloqua Campaign Canvas Basics 101 – an update

15 Apr 2021

Matt Hemsley Industry News, Marketing Automation

The value of first-party data in a changing digital ecosystem

25 Mar 2021

Derek Bell User Group

Building smarter newsletter Campaigns with Eloqua

25 Feb 2021

Derek Bell User Group

Re-engagement strategies and tips for Eloqua users

28 Jan 2021

Derek Bell User Group

The Eloqua Form Design Editor

26 Nov 2020

Derek Bell User Group

Automation & the Holiday Season

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