Oracle unveils cloud-based Generative AI service that will be embedded in its CX Cloud applications.
New enterprise generative AI service helps organisations automate business processes, improve decision-making, and enhance customer experiences.
SOURCE: Press Release | Oracle CloudWorld, Las Vegas—September 19, 2023

Oracle CX Marketing Eloqua & Responsys
Oracle’s Generative AI service will enable new Generative AI features to be embedded across Oracle’s Saas & CX applications, including Eloqua and other marketing platforms to help marketers deliver enhanced real-time customer experiences while keeping their data secure and private.
-Adrian Jones | CEO Marketing Cube
AI is going to make our lives better, Ellison (Oracle CTO & co-founder) stressed, citing examples such as an upcoming treatment for all variants of COVID. Ellison anticipates a worldwide race to build what comes next, to build better AI and deliver a better future. Oracle has been using AI for many years but generative AI is different, he said. “Generative AI is a revolution. It is a breakthrough. It’s transformational.”…
– Paul Krill (InfoWorld) ARN 21 September 2023
The OCI Generative AI service is the first generative AI cloud service to deliver enterprise-level security, flexibility, and user tuning that the market has been demanding. It provides tight security and governance of users’ proprietary data, and models that limit its use and visibility to only that customer…
– Marc Staimer, senior analyst, Wikibon
About Cohere
“Cohere’s cutting-edge large language models are built on Transformer architecture and trained on supercomputers, providing NLP solutions that don’t need expensive ML development. With a world-class team of experts, we’re dedicated to helping companies revolutionize their operations and maximize potential in real-world business applications.”*
*SOURCE: cohere.com