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Welcome

A series of events for Marketers to discuss the practical application of Marketing Automation Technology while driving unique Customer Experiences.

Overview

The Oracle Marketing Lab, jointly presented with Marketing Cube, is a regular event for senior Modern Marketers and aspiring senior marketing leaders.

Each Lab will focus on a specific marketing topic as voted for by our Lab attendees, and will cover thought leadership and key concepts, an interactive lab session to share experiences and best practices, as well as some time for networking.

Based on feedback from recent attendees, our upcoming Labs will be focus on the following topics: Surprising & Delighting Customers, Personalisation, Lead Management and Customer Experience. 

We look forward to adding more topics based on the feedback from future sessions.

You’ll find specific dates below for various Labs, plus if you’d like to let us know where you’re based, we’ll be certain to send you an invitation as the next lab arrives in your city.

Upcoming Labs

Sydney

Discussion: Surprising & Delighting Customers
Date: Thursday 9th November 2017
Time: 6:00pm – 7:30pm
Venue: Shangri-La Hotel, 176 Cumberland Street, The Rocks, Sydney.

Auckland

Discussion: Surprising & Delighting Customers
Date: Thursday 16th November 2017
Time: 11:45am – 2:00pm
Venue: Level 4 Oracle House, 162 Victoria St W, Auckland

BANNER OMC Lab Sales marketing Alignment

Meet our Marketing Lab Technicians

Adrian’s passion is helping organisations leverage the power of the Oracle Marketing Cloud to grow revenues, drive operational efficiencies, and create unique customer experiences. 

With over 10 years experience in various General Management, Sales

Adrian Jones

Adrian’s passion is helping organisations leverage the power of the Oracle Marketing Cloud to grow revenues, drive operational efficiencies, and create unique customer experiences. With over 10 years experience in various General Management, Sales & Marketing Director roles within Dun & Bradstreet and Wolters Kluwer, Adrian turned his focus to Cloud strategy and consulting in 2007. In 2013, Adrian founded Marketing Cube, now an Oracle Gold Partner, and the leading Oracle Eloqua Partner across Australia & New Zealand. .
— Managing Director , Marketing Cube
Through high-impact, measurable marketing and customer experience programs, Marijke has delivered hyper-growth for some of the world's fastest growing companies. Now offering consulting services to businesses looking to modernise and commercialise their marketing functions, Marijke works with Oracle partner Marketing Cube to help NZ businesses leverage the power of marketing automation.

Marijke Timmers

Through high-impact, measurable marketing and customer experience programs, Marijke has delivered hyper-growth for some of the world’s fastest growing companies. Now offering consulting services to businesses looking to modernise and commercialise their marketing functions, Marijke works with Oracle partner Marketing Cube to help NZ businesses leverage the power of marketing automation.
— Marketing & Communications Consultant, Marketing Cube
Kristi has more than 20 years experience leading marketing and sales for software companies and was previously the Managing Director of Fifth Quadrant, one of Australia’s foremost Customer Experience management consulting firms. She is a regular speaker and published author on the future of Customer Experience, Digital Disruption and Social Innovation.

Kristi Mansfield

Kristi has more than 20 years experience leading marketing and sales for software companies and was previously the Managing Director of Fifth Quadrant, one of Australia’s foremost Customer Experience management consulting firms. She is a regular speaker and published author on the future of Customer Experience, Digital Disruption and Social Innovation.
— Customer Experience, Innovation and Data Strategy @ Oracle

Future Lab Topics

  • Sales & Marketing Alignment – November 2017
  • Personalisation – February 2018
  • Lead Management – April 2018
  • Customer Experience – July 2018

Dates to be announced shortly for:

  • Perth
  • Melbourne
  • Auckland
  • Sydney

Past Labs

Sales and Marketing: BFFs or Frenemies?

Blog

The role of mobile in business marketing (and why B2B needs to step up)

Blog

How Social is Impacting Marketing Automation in 2017

What have past attendees said about the Oracle Marketing Lab?

Not only was it informative but also very relevant and interesting for myself as I work in the PR/Comms industry. All of the Marketing Cube team were very personable and down to earth, and are obviously leaders in the industry.

I was extremely impressed with the evening and presentation.

Not only was it informative but also very relevant and interesting for myself as I work in the PR/Comms industry. All of the Marketing Cube team were very personable and down to earth, and are obviously leaders in the industry.
— Luke Webb PR, Sydney.

*Photographs are stock images for privacy reasons.

Not the usual marketing event, interactive, great sharing and conversation that I can apply. Please keep me updated on future events.

Great discussion and thought provoking

Not the usual marketing event, interactive, great sharing and conversation that I can apply. Please keep me updated on future events.
— Jackie Newson Marketing Director, Financial Services, Sydney.

Venue Details

Auckland

Located in the Imperial Building, Fort Lane, The Jefferson is the perfect location for a private lunch time function like the Oracle Marketing Lab. While it’s not likely you’ll work your way through their 600 whiskies over lunch, we’ll certainly have a robust discussion about Modern Marketing.

Sydney

The Shangri-La hotel, located in Sydney’s Rocks precinct, is a short 7 minutes walk from Wynyard station. Despite current road works in Sydney, the hotel is easily accessible by Uber. You will often 4 hour car spaces on Cumberland Street. 

Melbourne

Oracle’s Melbourne office is conveniently located at 417 St. Kilda Road, Melbourne just after Toorak Road. A short tram or Uber ride from the CBD, the office provides an excellent space for events and meetings.

Perth

We’re exploring venue options for Perth at present and will provide an update here once that has been finalised.